I spent last Friday with the folks at Farm Fresh Clothing Co. in Sebastopol, CA. More than a print shop, Farm Fresh is a custom clothing company. They have complete control over the design of their apparel blanks to hand-drawn graphics to printing technique. The quality style, design, and branding, established by Owner/Founder Matt Morgan, is palpable throughout the entire operation. Enjoy…
The tour begins…The showroomI knew about “farm to table”, but “farm to fashion”, awesome!Vintage signage everywhereBlank tees for sale. The locals love the Farm Fresh store.“We all love motorcycles” – Bob DylanShowroom barn saleFine discharge printing. The overwhelming majority of printing at Farm Fresh is dischargeThe commander in chiefArtist Matthew Izen hard at workArtist Matthew Izen showing off some workThe shopFrom another angleFarm Fresh warehouses massive inventory off yet adequate inventory is kept onsite for current production and quick turn ordersScreen reclamationThe trusty MSP3140Screen drying the old school wayWater-base pigmentsThe mixing tableInterior labels printed on “The Claw”!What a clever idea…Tees staged for a photo shootNothing to do with printing, but I love the bikeFrom left to right, farmhands KP, Matt, and KerryBranding everywhereThe best sound system in any shop anywhere
Matt collects vintage speakersMatt and Kevin taking a break at the vintage diner boothFirst print approvalHard at workKerry and Matt discussing bizI love ping-pong, so I challenged the resident champ to a game…
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