My friend Gaylen has a phrase that I go to at least a couple times a week. He says, “pigs get fed and hogs get slaughtered.” That is some good homespun wisdom. If you want customers long term, you don’t want to overcharge them. Somebody gives you fifty percent of your business and if you…
10% That could be the article, just 10%. In thirty years of printing, once I saw 30% of a crowd at an event or congress buy shirts. That was in a perfect confluence of great positive energy and a fantastic design. Mostly I see 5 to 10% no matter how good the design is.…
We’ve been figuratively and literally snowed in for the past week. Some jackasses hacked into our site and we have had a devil of a time getting back on track. The problem is stemming from our web hosting provider, not something targeting us specifically. Hey, it’s nice that it isn’t personal, but frustrating because we can’t…
We appear to have our hack fixed. Sorry we were gonzo. I wish we could go find the hackers and have a blanket party, but… Anyhow, we’ll be back at posting tomorrow.
Despite using our Magic 8 balls to figure it out, we have not yet determined how to get rid of a hack of our site that happened at the end of last week. It appears to involve Word Press plug-ins . We are on it and have a backlog of articles to post when we…
Thousands of shirts sit in New England warehouses. Seattle’s Kearse catches a ridiculous pass that should have fallen to the ground. Printers in New England groan, remembering the insane catch (and last of very few catches he ever made) by David Tyree in 2008 which robbed the Patriots of the Super Bowl that year and…
Nine recent questions I have received whether on forums, calls, or at shows: Q: What is the standard over/under on good shirts? A: You are free to make up whatever you want, but we usually tell people 1.5% per location is the industry standard. 300 shirts printed two sides on customer supplied goods means 9 shirts…
We attended the Alphabroder Northeast Expo today and yesterday. It was highly attended, really like a trade show with not just garments but embroidery machine companies, transfers and all kinds of things. econscious Bag Edge, Big Accessories had a new item, I think it was called a beverage sling. One can in a koozie on…
To “discharge” print a shirt is to use “discharge” ink and get the dye in the shirt to be neutralized. You add a catalyst to a specific type of ink and in the presence of heat and water the dye basically goes away. Only cotton discharges and not all cotton dyes discharge. We test shirts…
There is an interesting article in the New York Times on the post tragedy selling of things, particularly t-shirts In particular. They focus on the terrorist killings of the newspaper staff in Paris and all the shirts and other items for sale related to that. Folks want to express themselves on an issue, and that statement might…
