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Misprint Monday Page 4

Misprint Monday: Perfect Prints, Wrong G*&$#&%* Quantities

We printed some very cool shirts for premiums for WMBR which is a community radio station (that I happen to have two shows on for the past three years.) It is a great station which is all volunteer, and I have done the premiums for them for about 25 years. Things are almost always done right…

Misprint Monday: End of an Era, American Apparel To Be Sold (sort of)

American Apparel filed for Chapter 11 Bankruptcy protection yesterday and at the same time Gildan has put in a bid for the brand name. To be exact Gildan says, “an asset purchase agreement (APA) to acquire the worldwide intellectual property rights related to the American Apparel® brand and certain assets from American Apparel, LLC, (American…

Misprint Monday? Just Say No!

When a customer says that a sample is approved but they want the print location to go up 1/4 inch, just say no. In fact, say “hell no!” There is a school of thought to say yes and they won’t notice, but I don’t agree.  I tell customers that we load carefully and we load…

Misprint Monday: The Evils of Sampling, Photos, etc.

If you like doing samples and get paid well for all of them that you do you are a better business person than most of us. Generally most printing folks I talk to are lucky to get most of their expenses covered for the pre-production samples they do. It is more of a necessary evil…

Misprint Monday: Cracked Ass

Nice distress filter on that ass, right? A tremendous photoshop filter created that nice distressed look, right?  Not! It is supposed to be a nice solid coating of ink and after washing it is not, it is cracked and washed off. That’s what ink looks like when it is not cured. For you non-printers out…

Misprint Monday – Does it look like the mockup?

Occasionally we make bad calls on the production floor. Recently we had an order and the pantones were all specified. When we printed the blue that the design called for, it looked nothing like the mockup. Someone made the call to print the job anyway… Of course when the customer received the shirts, they didn’t…

Misprint Monday: Is What You Saw What You Got?

A friend just printed some tanks. The customer sent this photo of a guy wearing it and said it didn’t look like the photo the customer had seen of the item. Of course it is a woman’s tank and this is clearly a guy, but the customer said it also was not good on women. Here…

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