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Shop Talk

Art for T-Shirts and T-Shirts as Art

There's a lot to consider when designing for t-shirts because they fit on human bodies, which are not flat like the computer screens they are usually designed on. There is ...so much good practical advice in this Shop Talk with Alyx Spurrier of Alyx Spurrier Illustration and Dave Conner of @transferexpress about how to design, and how to value and sell design.

0:00 Intro
01:23 How to think about color in t-shirt design
04:33 Designing for human bodies
07:29 Design with negative space and avoid the solid plastisol block
10:20 Tone on tone design
11:30 Placement
12:00 Design to be seen from a distance.
12:25 What's the purpose of the t-shirt?
14:20 T-shirts are the most affordable, accessible art
16:38 Remember the bad old days- Affliction
17:06 Tips on tools
19:24 Beware squares
20:36 Good design on cheap shirts means broken hearts (of the designers)
22:15 How print shops can interface with design and designers
24:31 The value of custom design
27:10 Enjoy the process
27:50 Communication during the design process
29:10 How to sell design

Filmed in Fort Worth, TX at @impressions_group , October 2022.Show More
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