If you’re looking for a quick Master Class in digital content, we have it for you here in this Shop Talk. Serg Ramirez, Senior Content Creator and Digital Strategist for  Supacolor , led the Impressions Expo Long Beach crowd through his awesome 2023 Digital Content Playbook.

From the physiological and psychological underpinnings of capturing your audience’s attention to the type of content that gets the most attention from the platform algorithms, if social media is part of your company’s marketing strategy you’re going to learn something new and valuable watching this one.