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Selling What You Love. How to Do Your Best Work (and Get Paid for It)

Let your interests drive your niche and you’ll find customers you love to work with. John “Johnny Bomb” Herrera tells us how he became the go-to merch guy for Texas barbecue shops and how you can find your niche and be excited about your business. He doesn’t have the biggest shop in Texas or the…

Art for T-Shirts and T-Shirts as Art

There’s a lot to consider when designing for t-shirts. They fit on human bodies, which are not flat like the computer screens they are usually designed on. The shirts themselves aren’t perfectly straight either, before or after they come off the press. Learn what to do and what to avoid so you don’t end up…

Light Bulbs or Lasers- How to Make a Screen Room With Your Budget Big or Small

What’s the most basic screen room set up you can get away with? What will the screen room of the future look like? Co-presenters @Stan Banks of T-Shirt Side Hustle and our own Rick Roth talked with Kevin Kauth (aka  @EmulsionGuru  ) of Chromaline, Keith Perkins of Saati, and Brian Giddens of KIWO about everything you need (or…

How Do I Decorate a Shoe? Transfers as a Solution for Difficult Applications

You probably have a heat press in your shop that you use for decorating on performance fabrics that can’t handle a pass through the dryer, but did you know you can also use your heat press to decorate shoes, boots, slippers and other items? In this Shop Talk from Impressions Fort Worth, Josh Ellsworth of Stahls…

Stop Making Bad Screens: Tips on Improving Your Screenmaking

You can’t make a good screen print with bad screens. We pulled some technical pros in for this discussion, Art Dobie from Chromaline, Bill Smith from Saati and Gerry Charde from KIWO join Rick for this Shop Talk session from Impressions Expo in Atlantic City, March 2022. We’ll be bringing more Shop Talk sessions to…

Everything I Wish I Knew Before I Started Screen Printing: Shop Talk with Dennis Tan

Dennis Tan of Ampersand Print Co. in Brooklyn, NY left a job on Wall Street to become a screen printer. Find out the many things he has learned as a screen printing business owner in this Shop Talk filmed at Impressions Expo  in Atlantic City, March 2022. We’ll be bringing more Shop Talk sessions to…

How to Sell Promotional Products

If you’re not selling promotional products to your decorated apparel customers, someone else is. And they probably sell t-shirts and other custom apparel, too. Goodbye customer. It’s not hard to offer the additional customized items your customers want before they go to someone else who does. Watch this Shop Talk with Debbie Pasko of PPAI…

No! to White Ink Turning Pink: How to Prevent Dye Migration

Sometimes you’ll ship an order that was inspected and looked fantastic and then two days later the customer is calling saying there’s a problem- that white print on a red garment has turned pink. It’s one of the the worst feelings in the world. If you’re wondering why it happened and how to stop it…

Learn Why Transfers Are for Shops of Every Size

Transfers offer solutions for shops of all sizes- from home-based small businesses to multi auto print shops. Josh Ellsworth of Stahls Transfer Express, Stan Banks of T-Shirt Side Hustle and Jason Murphy of Sanmar talk in detail about how transfers and a heat press are valuable tools for shops of any and every size in…

Talking Direct to Film/Direct Transfer Film WIth Nick Buettner

DTF is generating a lot of buzz in the apparel decorating industry and it’s not just about what the acronym really stands for. Get a deep technical walk through the process with Nick Buettner of Imaging Supply Warehouse. If you’re a technical nerd, this one is for you!  

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