It’s easy to get bogged down with the technical aspects of apparel decoration, but the real path to success lies in thinking like a business owner first. In this Shop Talk from the Impressions Expo in Fort Worth , Jennifer Cox of the National Network of Embroidery Professionals, explains that the key to success lies…
Jet plane travel, antibiotics, the computer…now AI. The new revolution in human life on the planet is Artificial Intelligence. Coming soon? No my friends, it is here and you can put your head in the sand while it influences almost everything in your world, or you can understand it, use it, and maybe even embrace…
Just like t-shirts, businesses come in all sizes. Bigger isn’t always better. While growth is often seen as a mark of success, some entrepreneurs thrive by keeping their operations small. Many people assume that growing a business by adding employees and equipment automatically means it’s more successful, but there are plenty of folks who are…
Michelle Moxley Hruby with another dive into the AI world, this time with a focus on AI generated text, a look at current AI regulations, and a really freaky video featuring Arnold Schwarzeneggar as Whitney Houston. As per usual, plenty to think about, plenty to get excited about, plenty to strike fear in your real…
Rick sat down with Yoann Giorsetti, Managing Director of heat transfer vinyl manufacturer Siser North America, to discuss approaches to sustainability in manufacturing in the US and Europe and to share how we as business owners can influence our suppliers to pursue more sustainable practices. There are many ways decorators and suppliers can reduce their…
Michelle Moxley Hruby has done it again, a great episode on AI in all it’s wonder, awesome potential and frightening potential. You will have much to ponder as this episode on Illusion has some deep dives. Hats off, hands on, and giving AI the finger! Michelle Moxley Hruby ultimately lands on a creepy smiley face,…
If you are struggling with hiring and employee retention issues in your business, you may be overlooking a valuable segment of the population, individuals with disabilities. Study after study shows that companies that hire people with disabilities have higher productivity, lower absenteeism, and better employee morale. Rick sat down with Jed Seifert of Stakes Manufacturing,…
Rick sat down with Ed Levy, Director of Software Technology at Hirsch Solutions to talk about Coloreel, a revolutionary new technology that eliminates the need for thread inventory and color changes in embroidery. This saves time, money, and labor, and results in a smoother, cleaner back side of the garment. Coloreel works by instantly dyeing…
Not every potential customer who comes calling is the right customer for your business. Knowing your niche it makes it easier to know which customers are a good fit. But how do you actually handle turning down work? In this Shop Talk from Impressions Expo Atlantic City, we gathered a panel of industry veterans who…
Screen printing is an art but it’s also science and chemistry. The more you understand about the fabrics you’re decorating and how they interact with different types of ink, the better your end results will be. There is so much terminology- ringspun, open end, carded, combed, singles, PDFs, garment dye, pigment dye and more! We…
